STERLING – Nestled in the Northland Mall, Sotelo Media is a full-service web agency specializing in website design and development, graphic design and other media marketing services. However, perhaps the company’s most significant commercial success is its custom t-shirt orders.
Originally designing Sotelo, owner Roman Sotelo had been designing advertisements for businesses in local telephone directories for 20 years. Sotelo moved into mobile apps, web apps and social media when these platforms started to grow in the market.
“I had to migrate from design only to encompassing media. A friend asked me to make a t-shirt, and it wasn’t in the direction I thought I was going, but he loved the t-shirt and ordered some more. Word of mouth spread and I was inundated with orders. I was knee deep in t-shirt orders, which far exceeded web design requests,” Sotelo said.
Sotelo does not require a minimum order or setup fee, and graphic design for custom apparel orders is free. Production time is usually one to two days depending on the order.
Customers can order replacement school gym uniforms at a discounted rate. Additionally, Sotelo Media will donate one dollar from each gym uniform purchase to the corresponding school.
The store is open Monday to Saturday from 11 a.m. to 8 p.m. and Sunday from 12 p.m. to 5 p.m.
Do you have a story for a trade update? Contact Brandon Clark at email@example.com. This feature appears weekly in the Gazette and the Telegraph.