Another big sales week for adult fiction and double-digit gains in young adult sales resulted in a rare event in 2022: print sales last week were up from the comparable week of 2021. Unit sales increased by 4.4% compared to the week ended July 24, 2021 .
The combination of Where the Crawdads sing by Delia Owens, five books by Colleen Hoover and two new releases boosted adult sales by 23.1%. crawdads = crawfish remained No. 1 on the category list, selling just over 123,000 copies. Directed by It ends with us Hoover’s top five titles sold about 295,000 copies last week. It ends with us and crawdads = crawfish have now both surpassed one million copies sold in the year. The new titles that cracked the segment’s top 10 were Portrait of an unknown woman by Daniel Silva, which sold over 40,000 copies, and Bursts by James Patterson and James O. Born, which sold over 25,000 copies.
Sales of young adult fiction rose 15.6% during the week. Jenny Han titles continued to drive sales, with five Han books selling approximately 83,000 copies. Two new releases that made the top 10 in the category were Never never by Serena Valentino, which sold approximately 9,000 copies, and FC Yee’s Avatar: The Last Airbender: Dawn of Yangchenwhich sold just over 8,000 copies.
The 15.8% increase in sales of young adult non-fiction benefited from the success of two adult coloring books, including SStranger Things: The Official Coloring Book, which was #1 in the segment, selling approximately 4,600 copies.
Sales of adult non-fiction fell a relatively light 3.4% during the week. The small drop came despite tough comparisons to a year ago when American Marxism by Mark Levin has sold over 127,000 copies and a book by Trump, Only I can fix it by Carol Leonnig and Philip Rucker, sold nearly 91,000 copies. Last week, Atomic Habits by James Clear was #1 in the category, selling over 18,000 copies.
Sales of children’s fiction fell by 0.4%. The latest edition of Aaron Blabey’s Bad Guys series, Open wide and say Arrgh!, was #1, selling nearly 35,000 copies in its first week on sale.