One of the biggest booksellers in the world, Big Bad Wolf (BBW), is about to launch in Kenya with a book fair in Nairobi where 500,000 books in 15,000 titles will be on display.
Big Bad Wolf founder Mr Andrew Yap announced the biggest book sale on Wednesday which will see buyers get titles from publishers around the world at discounted rates.
The book sale will run for 13 days from October 11 at the Sarit Center and is expected to attract learners and book enthusiasts from all walks of life.
Speaking at a press conference in Nairobi, Mr Yap said Kenya was their second largest market in Africa after a successful launch in Tanzania.
“With 15,000 titles available and 500,000 new English books on offer, we want Kenyans from all walks of life to discover the joy of reading and have access to knowledge, regardless of income level. Must read,” Mr. Yap said.
“Learning. To grow, we are attached to our vision of wanting to change the world, one book at a time.
Founded in Malaysia in 2009, the Big Bad Wolf book sale has annual global sales in 35 cities in 14 countries and is now poised to replicate the success in Africa.
“This is indeed an important milestone for us as Big Wolf Books as we travel through Africa. Our core mission has always been to cultivate reading habits, increase English literacy around the world, and create a new generation of readers by making books more affordable and accessible to everyone,” Mr. Yap said.
Mr Yap said on Wednesday that BBW holds round-the-clock book sales in most of its key markets, but for Kenya the fair will be open for 12 hours while they study the market.
The sale will have titles for different categories of readers, from children to adults, students and professionals.
“Whatever a reader’s passion is, they’ll find it here – from best-selling titles, novels, science fiction, romance, literature and graphic novels to business books, self-help, architectural books, cookbooks and many more” director of Big Bad Wolf Sharjah, Mr. Mohamed Nour said.