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Interactive Kiosk Market Report 2021 – Global Growth, Trends, COVID-19 Impact, and Forecast to 2026 – ResearchAndMarkets.com

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DUBLIN – (COMMERCIAL THREAD) – The report “Interactive Kiosk Market – Growth, Trends, COVID-19 Impact and Forecast (2021 – 2026)” has been added to ResearchAndMarkets.com offer.

The interactive kiosk market is expected to grow with a CAGR of 5.56% during the forecast period (2021-2026).

Due to the COVID-19 pandemic, health authorities in several regions are advising people to stay home if they are showing symptoms, slowing business activity.

An interactive terminal is a computer terminal supplemented by specialized hardware and software that provides access to information. It is used in several end user applications, such as communication, education, retail, travel and tourism, banking, financial institutions, food and beverage industries, etc.

For example, according to the Civil Aviation Administration of China in October 2018, China has deployed fully automated self-service kiosks at Hongqiao in Shanghai for flight and baggage check-in, security screening and boarding using facial recognition technology.

End users expect the service to be more personalized and efficient. As technology continues to expand across all areas of daily business, several companies are changing the landscape by engaging customers with this interactive technology. For example, Yum China Holdings launched a new restaurant concept, KPRO by KFC, in Hangzhou, China (near Shanghai), with a set of stand-alone in-store ordering kiosks that include facial recognition and on-line payments. screens.

Airport authorities are constantly facing overcrowding issues in certain areas such as check-in, which becomes difficult for the authorities to control. Kansai Airports, Kansai International Airport (KIX) and Osaka International Airport (ITAMI) are working with SITA on a trial of KATE – SITA’s smart check-in kiosk. KATE will automatically travel to congested areas of the airport to reduce queues at check-in.

Key market trends

Increased demand for a convenient and user-friendly shopping environment

  • As customers turn to online shopping more than brick-and-mortar stores, there is a growing need for a convenient and user-friendly shopping environment, driving the growth of the interactive kiosk market.

  • According to the Raydiant State of Consumer Behavior 2021 survey, 46% of respondents suggested that if given a choice, they would shop in-store rather than online. Six in ten respondents have permanently abandoned a retailer because of a bad store experience. About two-thirds (65%) said that a positive in-store experience makes them more likely to buy online from a retailer (n = 1,000).

  • Some of the crucial aspects for a positive in-store experience included product availability and variety (33%), quality of service (31%), store layout and product organization (14%), products health and safety (10%), and the efficiency of checkouts (6%).

  • Digital technologies, such as kiosks, can create a more engaging experience than traditional advertising channels, and digital content can be more contextually relevant by displaying the right message at the right time and in the right place.

  • Kiosks help improve the payment experience by reducing queues. Kiosks can also function as an upselling tool to meet impulse buying requirements, with customers using the kiosk to search for products online, purchase them on the spot, and have them on hand within minutes.

The United States is expected to hold the significant market share

  • The US interactive kiosk market is expected to follow an increasing trend throughout the forecast period, owing to the growing number of food chain and utility centers including airports and seaports adopting these interactive kiosks. Interactive media will also play a vital role in stores, with plans for stop-motion workshops, cooking classes and yoga. With interactive kiosks, users can navigate the immense space and make an appointment for the different experiences on offer, from tea hours to workshops.

  • In addition, significant investments are made by several private organizations to advance the growth of the interactive kiosk market. An omnichannel retailer of nutritional products, The Vitamin Shoppe has included Vengo Labs interactive sampling technology in its innovation stores in Edgewater, New Jersey, which integrates technological innovations in products, services and education in the store experience. In addition, Australis Capital forms a subsidiary, Cocoon Technology LLC, which built self-service kiosks for dispensaries, Cocoon Technology LLC modules designed to reduce labor costs and improve the consumer experience. .

  • The region has also witnessed various kiosk installation investments, collaborative activities, and mergers and acquisitions to shape the demand for interactive kiosks in the United States. In addition, innovative urban initiatives are driving market growth in the region.

  • For example, in May 2021, Houston City Council was due to vote on approving the installation of 125 downtown kiosks and the gallery which included free public Wi-Fi and communication in multiple languages. The proposal calls for the city to receive 42% of the revenue from the advertisements that the kiosks are supposed to display. The 8-foot-high kiosks can provide information about local sights and attractions in addition to advertisements.

Competitive landscape

The competitive rivalry in the interactive kiosk market is high due to some key players like KIOSK Information System, Meridian, NCR Corporation and many others.

Companies mentioned

  • KIOSK information systems

  • RCN Company

  • Slabb inc.

  • Shenzhen Zhengtong Electronics Co. Ltd

  • Source technologies

  • Diebold Nixdorf, Incorporated

  • Embross Ltd

  • IER SAS

  • Meridian LLC Kiosks

  • RedyRef interactive kiosks

  • Advantech Co. Ltd

For more information on this report, visit https://www.researchandmarkets.com/r/gpnic9


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