Book sales in Italy plummet as brick-and-mortar stores regain market share

Italian brick-and-mortar bookstores regained some of the market share lost online due to Covid-19 closures, while overall book sales fell in the first four months of 2022, reports Publication prospects.

According to data from the Association of Italian Publishers (AIE), around 32 million trade books were sold in the first four months of 2022, down 2.5% from 2021, for a total of 469 million. euros (694 million Australian dollars), down 3.7%. Physical bookstores accounted for more than half (52.4%) of all sales, as the continued monthly growth in online sales since the Covid-19 pandemic came to an end. The only genres to have progressed so far in 2022 are international fiction and comics.

“Italian publishing has recovered from the pandemic years but is now facing an economic context characterized by an increase in the cost of paper, inflation and a drop in the consumer confidence index,” said the AIE President, Ricardo Franco Levi. According to the IEA, paper prices have more than doubled since January 2021, while Italy recorded an inflation rate of 6.2% in April.

Category: International news