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Bilingual news programs aim to highlight issues of importance to the Latin American population of San Diego (segments of the KPBS Midday Edition)

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The San Diego Union Tribune features a new voice in its Southern California coverage … a video news magazine called Nuestra Voz Today. This is a collaboration between UT and the LA Times to increase coverage and awareness of the Latin American community in the region.

Speaker 1: 00:00 The San Diego Tribune Union introduces a new voice in its Southern California coverage. A video news magazine called new S provost. Today. This is a collaboration between UT and the LA Times to increase coverage and awareness of the region’s Latino community. The creators of the new escrow votes say the bilingual program will cover news, entertainment and sports through videos and interviews, and it will be available on a variety of platforms, from local TV channels to the internet. Joining me now is one of the hosts of the new Estrada voce today. Louis Cruz and Louis. Welcome. Thank you very much Maureen. There are already television news programs in Spanish in Southern California. What do you think is missing that this program wants to provide? I

Speaker 2: 00:49 Think what will make this show unique is that it will bring stories not only in English but also in Spanish and a little bit of Spanish which is how many of us communicate at home or with our friends. Um, and also the fact that we’re using the resources of the Los Angeles era and the Tribune union. So we’re, we’re happy to have, uh, all these resources and all these great reporters and journalists. Um, we’re also going to be interviewing, uh, LA times and the union Tribune, reporters and staff photographers, so readers and viewers can find out who’s writing or documenting these stories about the Southern California and Southern Latino community. border region. How was the bilingual

Speaker 1: 01:31 Will the broadcast actually work? Will there be time? So good

Speaker 2: 01:36 Now we have captions in a lot of our pre-produced packages. However, our journalists obviously interview a lot of people in both languages. Um, and we’re planning to just broadcast the language. Um, the Spanish portions as is, if we don’t have time to add subtitles to them, we assume that, uh, most of our viewers interested in that content can understand English Spanish. And, uh, and like I mentioned, we’re even going to add a little Spanish in there because we tend to go back and forth. Now you are

Speaker 1: 02:12 Calling new escrow, VOSA a weekly news magazine. So how would you describe it? Is it like 60 minutes?

Speaker 2: 02:20 You know, I’d like to see it as a 60 minute local news magazine, uh, like, uh. Um, right now we’re starting once a month. Um, we created, uh, last Sunday July 18th, but it’s going to start airing on the first Sunday of the month for the rest of the year. And then we’ll reassess the situation and see if we can increase the frequency. But yeah, I would love to see it as a weekly half-hour news show eventually. The first one

Speaker 1: 02:48 The episode has already aired. Can you give us some of the highlights of the first new estro Vose Morrissey?

Speaker 2: 02:54 The union Tribune is immigration reporter did a long series on American asylum, uh, where she traveled to Central America and, uh, documented some stories, of people who were sent back to Central America . And that’s how she led our first segment. We also had Gustabo Adriano doing quite a series on Fernando Valanzuela, incredible rise of 40 years ago in the major leagues in baseball. The series is called Fernando mania at 40 our main photojournalist or the hundred Tomayo who is really leading the charge in terms of a lot of filming of the show, but also editing of the show and a profile of muralists of Barrio , Logan and Andrea Lopez, the Affinia who, uh, covers communities for the Tribune union comes back to Salina. It would have been her 50th birthday this year, if she had still been alive. And then we also encourage people to sign up for our Latin X Files, a newsletter, which is written by Fidel Martinez from the Los Angeles era. And sure, videos from the LA times and the union Tribune, food sections, uh, food is a big part of our culture, so that will definitely be in the show. And then of course the LA times en Espanol, as well as the LA times and the union Tribune and the union Tribune and Espanol, we cover a lot of entertainment. So we’re hoping to add a lot of, uh, entertainment, uh, stories too.

Speaker 1: 04:14 Louis, you must have done a lot of research into the types of information available and suitable for the Latino population of Southern California. So how would you rate the media coverage of San Diego in general to serve the Latin American population in the region?

Speaker 2: 04:30 That’s a really good question because it also requires, uh, looking at what we’ve been doing. We, uh, actually have at the Tribune union an internal committee that meets every week I Latino, uh, cover committee, where we talk about some of the stories that are tied to the Latino audience. And again, the reporters, uh, and the photographers and people working on these stories don’t necessarily have to be, uh, Latinos. These are just stories that Latinos can be interested in, but we’re seeing more and more at least within our organization, more and more attention on, definitely. And, and, and, intentionally, uh, touching on, uh, stories that are important to the Latino community. So you are

Speaker 1: 05:16 The co-host of this program. You have another host who is going to introduce a new side to us. What do you hope to bring to these broadcasts?

Speaker 2: 05:26 So I created the show and rested I was today. Um, that was actually an idea I had about two years ago when I was working for the LA Times and was, uh, in LA helping start LA times today. And when I got back to the Tribune union, uh, about two years ago, uh, I talked about it with our editor and publisher Jeff flight, and he just thought it was a great idea and said , let’s do it. And then of course COVID hit. So that delayed our plans a little bit, but now that we’re out of there, here we are, uh, it’s on. And, uh, and we’re hoping, uh, again, to highlight, uh, the coverage and, uh, the San Diego Tribune and Los Angeles Times initiatives. And of course, uh, introduce our audience to the reporters and staff photographers, uh, who write and document these stories about the Southern California Latino community and, uh, the border region.

Speaker 2: 06:24 Luckily for me, I also co-host the show with, uh, [inaudible] John Bell, who I had the pleasure of working with on Channel 10, uh, here in San Diego at 10 news and, uh, where she had a similar role, uh, as community relations manager, she is our current community relations manager. And, uh, so we’re working together on, uh, old partnerships with the community, but also still, uh, grabbing attention and highlighting and showcasing the work our colleagues do day in and day out in the room. drafting. Where can people see the new Estrada votes? You can watch the rest that I posted today on Cox Cable, uh, it’s available in San Diego. It’s also north to Santa Barbara, Orange County, Palos Verdes, Palm Springs, and east, uh, to Yuma, Arizona. We are therefore delighted to be able to tackle many areas that we cover. Um, people can also watch it on our website, San Diego union tribune.com/nuestra, hyphen Voss hyphen today. Or you can just Google and rest the most today, San Diego Union Tribune, and the page will show up. It’s also on our YouTube channel and we’re also going to, uh, put segments on our social media pages. We also have sections on our Union Tribune and LA times websites called Latino life. And you will also find links there. Well congratulations

Speaker 1: 07:52 Had spoken with Louis Cruz. He is co-host of the new show, the new Western Provost today. And thank you for your time. Thank you very much Maureen. I appreciate it.


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